New Voices  

'Money is still a reluctant topic of conversation'

Diversity

When looking at diversity in the industry, Percy-Baxter said: “If you say wealth manager to someone, they think of a man in a pinstripe suit behind a desk".

She explained this perception comes from industry demographics as only 12 per cent of wealth managers are women and the average age sits at 57.

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“This stereotype still exists because I meet with clients who say they have had that experience previously,” she added.

However, Percy-Baxter pointed out that, while the financial services industry is not perfect at the moment, “it wants to be” and is constantly changing.

Consequently, she said the male-centric perception means it is a “really exciting time” to work in the industry as it is “ripe for change”.

“People are starting to understand there is a real mixture in terms of what’s available and what’s out there,” she added.

tom.dunstan@ft.com

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