Platform  

Growth in platform 'tuping' to strengthen adviser white-labelling

“This can also cause a challenge when trying to implement change and think strategically, as you are even more reliant on what your third party is telling you and their ability to deliver,” he added.

Fundscape chief executive Bella Caridade-Ferreira agreed that platforms which decide to tupe employees will have less control overall.

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“But that is the conscious decision they have made by outsourcing to FNZ,” she continued. 

“It also means that those employees will work on other projects and not just their own. FNZ does this because it needs developers to work on its various projects. 

“FNZ’s business model is to work closely with platforms and help them reduce costs and de-risk their balance sheets. One way to do that is to take on their staff.”

ruby.hinchliffe@ft.com